ASVAB Advantage is a military test prep app that helps students study for the Armed Services Vocational Aptitude Battery, astandardized test used to determine eligibility for enlistment in the military.
Test prep is a surprisingly big business that people are willing to pay for, and the ASVAB is a more niche, less competitive test to win organic traffic on.
Test prep is a canary in the coal mine for generative AI use cases. Instead of paying for this service, users could simply generate infinite practice tests via ChatGPT. Of course, there is always the very real concern that models may hallucinate inaccurate questions and answers.
The other issue with test prep is lack of recurring revenue. You typically subscribe once
We are investing heavily in content and SEO for ASVAB Advantage since so much traffic is attributable to google searches. If we had unlimited time, we’d be using AI to generate more practice tests, and potentially explore how AI could disrupt test prep generally.